Dear Amazon.com Associate,
 
 Would you like to display an Amazon.com search box on your web site,
 provide a link to our home page, or earn a percentage of every book
 your visitors order?  Would you like to participate in the program
 even without recommending specific books?  If so you're not alone -
 many of you have written to explain how these enhancements would help
 you sell more and serve your visitors better.
 
 We've been listening, and today we're very pleased to announce that
 we've added EVERY ONE of these features to our program.  Starting this
 week, including all orders placed since Sunday April 26:
 
   * You'll earn a percentage of every qualifying item that your
     visitors order as a direct result of your links. In addition to
     the 5% - 15% you've always earned on recommended titles, we'll
     also pay you 5% on any additional qualifying items that your
     visitors order while they're here.
 
   * You can link directly to our home page, and earn 5% on every
     qualifying item ordered as a direct result of following those
     links - even without recommending any individual titles!
 
   * You can add a search box to your web site, allowing customers
     to search our entire catalog from your web site.  You'll earn
     5% of every qualifying item ordered as a direct result of
     following those links, whether you recommend books or not.
 
   * You'll continue to earn up to 15% on recommended books just as
     you have before.
 
   * We've added lots of new graphics for you to use, including
     several that are designed just for these new linking options.
     You can find them at:
     http://www.amazon.com/exec/obidos/subst/partners/associates/assoc-art.html
 
     Qualifying items are all 1.5 million in-print books and books
     on tape (audio books) as well as any non-book item in our catalog
     like music CDs, DVDs, videos and Amazon.com merchandise.  At this
     time, only out of print books and gift certificates are considered
     non-qualifying items.
 
 
 HOW TO ADD A HOME PAGE LINK:
 
     First, visit this page to find a new logo to use when linking to 
     our home page.  Some of them are specially designed just for this
     purpose and there are lots of new book images as well.
     http://www.amazon.com/exec/obidos/subst/partners/associates/assoc-art.html
 
     Once you have a new image on your site, have it link to this URL:
     http://www.amazon.com/exec/obidos/redirect-home/benofbensskaandf
 
 HOW TO ADD A SEARCH BOX:
 
     Here's a small block of HTML you can cut and paste directly onto
     your web site.  This will display a search box that lets your
     visitors type an author's name, title or subject words and go
     directly to that search result at Amazon.com.
 
     IMPORTANT NOTE:  This HTML refers to the logo image called
     "logo-plain.gif" - one of the new images you can copy from our
     site.  For this to work properly, you MUST copy this logo onto
     your web site and change the HTML below so that it points
     to wherever you have stored that image on your computer.
     Of course, please feel free to use a different logo from our
     collection if you prefer.
 
 
     <fORM METHOD="get"
        ACTION="http://www.amazon.com/exec/obidos/external-search/">
     <TABLE BORDER="1" CELLPADDING="5"cellspacing="0" bgcolor="#ffffff"
        align="center">
     <TR> 
     <TD VALIGN= "top" ALIGN="center"> 
     <INPUT TYPE= "text" NAME="keyword" SIZE=20 VALUE=" "> 
     <INPUT TYPE= "hidden" NAME="tag" VALUE="benofbensskaandf">
     <INPUT TYPE="submit" VALUE="Search"> 
     
 
     
     <IMG SRC="logo-plain.gif" BORDER="0" VSPACE="2"> 
     
 
     </TD> 
     </TR> 
     </TABLE> 
     </FORM>
     
 
 LINKING TO MUSIC TITLES
 
 If you've visited our site recently, you know that we're asking
 customers to help us design our upcoming music store.  There are lots
 of music CDs in our catalog for you to choose from and Associates can
 link to them directly as recommended items.  All non-book items earn
 5% of the selling price.
 
 To link to music, follow this format
 
 http://www.amazon.com/exec/obidos/ASIN/0679433740/benofbensskaandf
 
 
 LINKING TO RECOMMENDED BOOKS
 
 You may now use the same format for linking to music and books - this
 new link format will work for all Amazon.com products.  Your existing
 links to books will continue to function, but you may use the music
 link format above for both books and music if you like.
 
 
 WHERE DID THE CAPITAL "A" GO?
 
 The new link formats no longer require the additional capital "A" at
 the end of your account code in the links - don't insert it.  You may
 also remove the "A" from your old links if you wish but it is not
 necessary when using the old "ISBN=" link format.  Either way is fine.
 
 
 HOW TO DEAL WITH LINKING PROBLEMS
 
 We've tested the new link formats extensively, including the HTML code
 for the search box.  If you have problems getting these new links to
 work, please check them over very closely.  Small typos and extra
 spaces inserted in a link can cause problems, but if you copy these
 links exactly they should function normally for you.  If you see a
 "broken image" on the search box, it means that either you don't have
 one of the new logos copied into the right place on your computer or
 you have an image with a different name.
 
 If your link isn't working, it's very likely that you've made some
 small mistake when inserting the new link onto your web pages.
 
 
 HOW TO GET HELP
 
 We're sending this message to tens of thousands of Associates at once,
 and we'll also be sending the quarterly payment reports very, very
 soon.  As you can imagine, we expect a much larger than usual volume
 of email over the next week or two.  Please try to restrict your
 questions to urgent matters only - at least for the next couple of
 weeks.  We want to be able to give our full attention to those
 Associates whose requests need immediate attention.
 
 Of course we'll be here if you need us, but your patience and
 cooperation during the new few weeks is appreciated.  We'll make every
 effort to provide you with help if you really get stuck.
 
 
 I hope you'll take advantage of these new linking options, and that
 you'll be pleased with the added referral fees already in effect.
 Thank you very much for becoming an Amazon.com Associate and helping
 us make this not just the first but the best such program on the
 Internet.
 
 Sincerely,
 
 Tom Schonhoff
 Amazon.com Associates Program
 
 ----------------------------------------------------------------------
 P.S. In case you were wondering, we've just cut all the checks for
 those of you who earned more than $10.00 in referral fees this past
 quarter.  Look for that email message separately, very soon.
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